Late final month, BMW purchased promoting area in Instances Sq. to advertise the 2023 XM throughout its first day. The identical nifty 3D billboard has now served as an immersive venue to spotlight the progress of electrical automobiles over half a century of improvement. The 1602 Elektro and i4 M50 star in the identical advert to spotlight EV improvement on the well-known intersection of Midtown Manhattan, New York Metropolis.

For these not conversant in the 1602 Elektro, it was BMW’s first electrical automotive. Developed to function a shuttle through the 1972 Olympic Video games in Munich, Germany, it was primarily an EV adaptation of the 02 Sequence. Solely two automobiles have been produced, and each served as help automobiles for long-distance walkers and marathon runners. Engineers took out all of the oily bits to make room for a dozen Varta batteries and a Bosch electrical motor.

BMW’s authentic EV had a battery of about 350 kg (771 lb) that juiced a rear-mounted electrical motor. It accelerated from 0 to 31 mph (50 km/h) in 8 seconds and peaked at 62 mph (100 km/h), so it is secure to say it wasn’t the final word electrical driving machine. Nonetheless, the Munich-based marque needed to begin someplace, proper? The restrict was quoted at 38 miles (61 km), offered the 1602e was touring at a relentless pace of 31 mph (50 km/h).

As for the opposite automotive featured within the advert, it’s the not too long ago launched i4 M50 by KITH. It serves because the follow-up to the 2020 M4 Competitors x KITH and comes with a customized brand and a novel paint known as “Kith Vitality Inexperienced”. Inside, the sporty Electrical Gran Coupe incorporates a full-grain merino leather-based coated in scrumptious caramel. Solely seven vehicles are being bought to the purchasers.

Thoughts you, this is not the primary time BMW has accomplished 50 years of EVs because it held a lightweight present at its headquarters in August. We might argue that an electrical sports activities automotive would have been higher, and that would come down additional primarily based on a current teaser picture.

Supply: BMW USA / Instagram